Tuesday, March 9, 2010

3. Management Fest-'Le Mélange ' organised in LPU to Explore Management Skills of the Students


With the objective of putting to action young minds, to explore management skills through a multitude of fun based and competitive contests, Le Mélange(The Mixture), 2010 the Management Fest of Lovely Professional University was celebrated on 5th & 6th March, 2010.Two days event featured the best of management skills of students from 14 well-reputed B-Schools of the country, apart from the host University. And brought together budding leaders and entrepreneurs to showcase leadership qualities, organizational skill, planning capabilities, innovative approach and creative aptitude. An estimated 200 students contested 18 various events which brought to fore various aspects of management studies like strategy formulation, brand building, marketing skills, financial planning etc were upheld by students through the competition events.
A host of events will be celebrated as a part of the festival, which includes:
1.Vishleshan(Case Analysis Competition)
2.The Mighty Pen (Essay writing Competition),
3.Biz Wiz (Business Quiz),
4.Srijan (Creative Marketing),
5.Darpan: (Business Simulation Games),
6.Spark (B-plan Contest),
7.Smart Brain (Management Games)
8.Manthan (Information Analysis),
9.Kriti (Logo Designing),
10.Expression (Role play),
11.Brand Mantra (Tag-line Competition),
12.Waad Wiwaad (Debate Competition),
13.Cresendo (Ad-Designing Competition),
14.Talash (Treasure Hunt), Rann Neeti (Strategy making) etc.

The events were open to all commerce and management students only, and registration and participation has been kept absolutely free of cost.


In the B-Plan Contest, innovative business ideas were put forward by students and management concepts were illustrated in Role Play contest. Contests for Logo Designing, Ad- Designing and Tag Line Making saw students exhibiting their creative skills in brand management, whereas events on Creative Marketing, Simulation and Strategy Formulation highlighted the core attributes of management sciences. There were contests in shape of Case Analysis, Debate and Information Analysis; wherein the contesting groups deliberated their views on a given business problem. The essay competition showed the grasp of competing students on burning issues of management world. In face painting competition, students highlighted issues of global relevance through painted looks. Many other events were organized, emphasizing the various facets of management practices.

At the award presentation ceremony, Shri Ashok Mittal, Chancellor-LPU stressed the need of smart and able managers to take the country to higher levels of growth and prosperity. He said, The world over, the business managers are determining the course of development helping in eradicating poverty, unemployment and corruption. The managers of today, are bound to be the leaders of tomorrow. In the backdrop of this reality, the management students of today need to gear up for their extended roles of tomorrow. The epilogue of the Fest witnessed a great evening of rhyme and rhythm through applauding performances of cultural activities by the students of LPU to make it a real Le Mélange.

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